Press Kit

Description

€89 running shoes. Six hours of your life. Earned is a price-to-time calculator for iPhone and Apple Watch that reprices everything you buy — in hours of work, not in money.

You enter your income — hourly, monthly, or annual — and Earned converts every price you type into the number of hours you'd need to work to pay for it. Scan a receipt with the camera, tap in a number, or dictate a price on your wrist. Each check shows the cost in hours, what else that time could buy, and what it could be worth decades from now if invested instead.

Record each decision — Bought, Skipped, or Maybe later — rate it 👍 or 👎 after the fact, and Earned builds a quiet picture of your spending over time: a monthly budget in hours, a category breakdown, a worth-it ratio, the time-cost of purchases you walked away from, and a Weekly Digest that lands every Monday morning.

The core app is €4.99, one-time. That includes the calculator, history, monthly budget, insights, the Apple Watch app, the home and lock-screen widgets, and the price scanner — yours, no subscription required. Time Pass is an optional subscription on top (€1.99/month or €14.99/year, 7-day trial on yearly) that unlocks the Weekly Digest and upcoming AI insights. No accounts, no ads, no advertising trackers — your data stays on your device, with iCloud Sync available if you want it across devices. Anonymous usage analytics are opt-in and can be turned off in Settings.

Key Features

• Price-to-time calculator — enter any price and see it in hours of your life, tuned to your income and tax rate.
• Price Scanner — point the camera at a tag or receipt. Earned reads the price and converts it on the spot.
• The Bigger Picture — every check shows what else that time could buy, plus what it could grow into if invested for decades.
• Decision Banners — a calm "Quick Buy" or "Worth a Pause" banner appears under each result, based on your own time thresholds.
• Spending Categories — tag each check as Food, Transport, Tech, Travel, Health, Home, Entertainment, or Shopping.
• History & Worth-It Ratings — log each decision (Bought / Skipped / Maybe later), then come back and rate it 👍 or 👎 weeks later.
• Monthly Budget — set a limit in hours. A colour-coded bar tracks what's left and resets on the 1st.
• Insights — worth-it ratio, skip rate, category breakdown, monthly spending chart, the time-cost of purchases you walked away from, top purchases.
• Weekly Digest — a plain-language letter every Monday morning: your week in hours, your top category, your biggest spend, your worth-it ratio. Part of Time Pass.
• Time Pass — optional subscription (€1.99/month or €14.99/year) that unlocks the Weekly Digest and future AI-powered insights. Cancel from Settings any time.
• Apple Watch app — dictate prices on your wrist, see the result in hours, log it to history. Smart Stack complication shows your budget remaining at a glance.
• Home Screen & Lock Screen widgets — your monthly budget remaining at a glance, with a progress bar and recent decisions; small widget keeps the last-check memory; dedicated lock-screen scan shortcut.
• Custom Comparisons — add your own reference points to the Bigger Picture ("a month of rent", "a weekend trip") so the app speaks your language.
• Multi-currency — convert foreign prices with live exchange rates; offline fallback labels the result as estimated, never blocks the answer.
• Notifications — gentle daily check-in reminder, plus optional Fri/Sat pre-spending pings. All opt-in.
• iCloud Sync — optional sync across iPhone, iPad, and Watch via your personal iCloud account. Off by default.
• 13 languages — fully localised, with locale-aware number formatting (commas vs dots, grouping separators, currency symbols).
• Private by design — no account, no ads, no advertising trackers. Anonymous, aggregated usage analytics are opt-in and can be turned off in Settings.

Press Contact

We're happy to provide additional screenshots, demo access, or answer any questions. Reach out and we'll respond promptly.